Phân tích "In many countries around the world, shopping has turned into a form of entertainment rather than a way of getting what people need. Discuss the reasons for this trend. Is it a positive or negative development?" IELTS WRITING TASK 2

Bên cạnh Phân tích & Sửa đề"Traffic and accommodation problems are increasing and the government should encourage some businesses to move from cities to rural areas. Does the advantages outweigh the disadvantages?" (ngày21/11/2020), IELTS TUTOR hướng dẫn Phân tích "In many countries around the world, shopping has turned into a form of entertainment rather than a way of getting what people need. Discuss the reasons for this trend. Is it a positive or negative development?" IELTS WRITING TASK 2.

In many countries around the world, shopping has turned into a form of entertainment rather than a way of getting what people need. Discuss the reasons for this trend. Is it a positive or negative development?

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• Dạng 2 question có thể bố cục bài như sau:
  • Body 1: Trả lời câu hỏi 1 - The shift towards shopping as a form of entertainment rather than a mere necessity can be attributed to several factors
    • Main idea 1: Consumerism and materialism have become deeply ingrained in modern societies. 
      • Supporting idea:
        • People are exposed to constant marketing and advertising messages that promote shopping as a means to achieve happiness, status, and personal fulfillment. 
        • This cultural emphasis on material possessions contributes to the perception of shopping as an enjoyable experience. >> IELTS TUTOR Giải thích: Contribute to sth 
      • Example: Black Friday is a great example of how consumerism and materialism have become deeply ingrained in modern societies. People are exposed to constant marketing and advertising messages that promote shopping as a means to achieve happiness, status, and personal fulfillment. These messages are particularly pervasive on Black Friday, when retailers offer discounts that are often too good to pass up.
    • Main idea 2: Many retailers have transformed their stores into immersive and experiential spaces. 
      • Supporting idea: 
        • They offer attractive displays, interactive technologies, entertainment zones, and events to enhance the shopping experience. >> IELTS TUTOR lưu ý Cách dùng tính từ"attractive"tiếng anh 
        • The goal is to entice customers to spend more time in the store and enjoy the process of browsing and discovering new products.
      • Example: 
        • Apple stores are known for their minimalist design and focus on customer experience. The stores are often designed to be more like community centers than traditional retail spaces. For example, Apple stores often have Genius Bars where customers can get help with their Apple products, and they also have areas where people can gather to learn about Apple products and services. 
        • Nike has also been a leader in experiential retail. The company's Niketown stores are designed to be more like theme parks than traditional retail stores. Niketown stores often have interactive exhibits where customers can try out Nike products, and they also have areas where people can watch Nike athletes train. >> IELTS TUTOR Paraphrase từ"try"(Diễn đạt"thử"tiếng anh)
        • IKEA is another retailer that has embraced experiential retail. The company's IKEA Family membership program offers members exclusive access to events and experiences, such as cooking classes and product demonstrations. IKEA also has a number of "showroom" stores where customers can see how IKEA products look and function in real homes. 
  • Body 2: Trả lời câu hỏi 2 - Negative
    • Main idea 1: The focus on shopping as entertainment can contribute to a culture of excessive consumerism, leading to overspending, debt, and financial strain for individuals and families.
      • Supporting idea: 
        • The allure of the shopping experience, coupled with attractive displays, discounts, and marketing techniques, can lead to unplanned and unnecessary purchases. 
        • This impulsive buying behavior can result in overspending and accumulating possessions that may not be genuinely needed or valued. >> IELTS TUTOR lưu ý Cách dùng danh từ "behavior" & "misbehavior"
      • Example: 
        • A study by the University of Minnesota found that impulsive buyers are more likely to spend more money than they intended and to accumulate possessions that they do not use or need. The study also found that impulsive buyers are more likely to experience negative emotions, such as guilt and regret, after making a purchase.
        • Another study, by the University of British Columbia, found that impulsive buyers are more likely to be dissatisfied with their purchases than non-impulsive buyers. The study also found that impulsive buyers are more likely to return items that they have purchased.
    • Main idea 2: Increased shopping and consumption can lead to resource depletion, waste generation, and environmental damage, exacerbating sustainability challenges.
      • Supporting idea: 
        • Meeting the demand for products requires the extraction of natural resources such as minerals, metals, timber, and fossil fuels. >> IELTS TUTOR lưu ý Cách dùng động từ "require" tiếng anh 
        • The extraction process can lead to habitat destruction, deforestation, soil erosion, and water pollution, impacting ecosystems and biodiversity.
      • Example: 
        • A study by the World Economic Forum found that the global consumption of resources is growing at an unsustainable rate. The study found that the world is currently using 1.7 times more resources than it can regenerate. This is leading to the depletion of natural resources, such as water, forests, and minerals.
        • Another study, by the Ellen MacArthur Foundation, found that the fashion industry is the second-largest polluter in the world. The study found that the industry produces 10% of global carbon emissions and 20% of wastewater.

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